Few people know more about the topic of sales enablement than this week’s guest, Roderick Jefferson. Having worked with the biggest names in sales and marketing technology, Roderick is passionate about helping sales organizations develop and execute effective sales enablement strategies. He’s also passionate about authenticity. The combination of his expertise and his passion has led to an engaging and informative episode you’re going to love! We’ll have an honest (and sometimes humorous!) discussion about sales enablement and authenticity.