We find ourselves in a world of cardboard cutout fans at baseball games and back-to-back Zoom meetings. How do we bring the heart to a hybrid world of virtual sales? Our friend, Shari Levitin, author of Heart and Sell: 10 Universal Truths Every Salesperson Needs to Know joins us to discuss authenticity in sales inside today’s hybrid sales world of virtual plus face-to-face interactions. Shari explores the idea of courage as a key component of authenticity. You’ll learn how to be vulnerable without getting a vulnerability hangover. We’ll talk about how to be authentic in a virtual environment.

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