Empathy is important but it must be combined with persuasion to close business. Jason Cutter, is the author of Selling With Authentic Persuasion: Transform from Order Taking to Quota Breaker. Today he coaches us on how to sell with heart to influence buying decisions. We'll explore why sales is broken and what can be done to fix it.
Empathy is important but it must be combined with persuasion to close business. Jason Cutter, is the author of Selling With Authentic Persuasion: Transform from Order Taking to Quota Breaker. Today he coaches us on how to sell with heart to influence buying decisions. We'll explore why sales is broken and what can be done to fix it.
Here are some great episodes to start with.