The Importance of Open and Honest Communication Featuring Grace Gavin & Ken Bogard

In this episode of Selling from the Heart Podcast, Grace Gavin and Ken Bogard share how open and honest communication is the foundation for building authentic client relationships. Learn how setting agreements and leading with connection can dramatically elevate your sales success.
Grace Gavin, author of Know Honesty, helps leaders simplify communication and eliminate divides within organizations. She guides individuals to master communication with authenticity, believing that everyone deserves to be heard and respected. Grace specializes in asking powerful questions that help uncover the real barriers to genuine communication.
Ken Bogard brings a transformative "Know Honesty" approach, helping leaders elevate communication, collaboration, and leadership. His entrepreneurial drive has impacted over 60 organizations, 300 l
SHOW SUMMARY
In this episode of the Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by Grace Gavin and Ken Bogard, co-authors of Know Honesty. They explore the critical role of open and honest communication in sales and leadership. Grace and Ken introduce ideas such as “The Agreement” to help establish trust early and emphasize how combining openness and honesty can revolutionize client relationships. This conversation highlights how prioritizing connection over closing the sale fosters lasting success and authentic influence.
KEY TAKEAWAYS
Know Honesty Approach: Rebuilding trust and connection through genuine open and honest communication.
The Agreement: Setting upfront expectations to create safe, transparent conversations.
Client-Centric Mindset: True sales success comes from prioritizing the client's needs, not just closing deals.
Balance of Honesty and Openness: Sales professionals must combine self-expression with active listening to build real trust.
HIGHLIGHT QUOTES
💬"Selling from the heart means really doing what's best for the person on the other side of the table, no matter what that is."
💬"If you're doing it for the person across from you, that's connection, that's heart."
💬"If you're focused on the sale, you're not focused on the person on the other side, and they can pick that up."
💬"Are you walking in being truly and freely yourself?"
"We all get so many opportunities to speak for ourselves... What about everybody else?"
📌FOLLOW THE CONVERSATION
Connect with Grace and Ken:
➡️Grace's LinkedIn: https://www.linkedin.com/in/grace-gavin/
➡️Ken's LinkedIn: https://www.linkedin.com/in/kenbogard/
Learn more about Darrell and Larry:
➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/
➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/
➡️Website: https://www.sellingfromtheheart.net
ADDITIONAL RESOURCES
Explore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!
Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.
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