LARRY'S NEW BOOK IS AVAILABLE! Get your copy at Barnes & Noble.com and get special bonus items.

Dave Sanderson-Authenticity Wins!

Authenticity gives you the competitive edge. To coach us in how to develop authenticity we're happy to share this conversation with our friend and coach, Dave Sanderson. From his experience as a sales professional at Oracle to surviving the Miracle on the Hudson, Dave brings a fresh and relevant perspective to why authenticity wins!