Discovery isn’t enough—empathy is key. This week, Jason Cutter redefines the sales discovery process as the empathy phase, where understanding not just what your prospect wants, but why they want it, builds trust and connection.
Key Insights:
Why most salespeople miss the "why" during discovery.
The 5-phase approach: Rapport → Empathy → Trust → Hope → Urgency.
How shifting from discovery to empathy creates deeper connections.
🎥 Watch this transformative conversation to elevate your sales process!
#SellingFromTheHeart #JasonCutter #EmpathyInSales #SalesDiscovery #BuildingTrust #AuthenticSelling
